Route every call to its
highest-value buyer.

Highest Bid (HB) is a pure price auction — whichever bidder offers the most wins the call. Priority+Weight+Price (PW) layers three factors: first a priority rank, then a weighted random draw among tied-priority bidders, then a price floor check. Use HB to maximize yield per call; use PW when you need structured relationships with key buyer partners.

PP Handoff means the publisher's own infrastructure connects the call to the winning buyer — Teldrip sends the winning destination in the post response and the publisher bridges. Call Bridge means Teldrip itself bridges the call, enabling Call-Only RTB where buyers bid and receive calls without a direct SIP connection to the publisher's network.

When a call qualifies, Teldrip sends a Ping to all eligible bidders with anonymized call attributes — intent, state, vertical, duration, and any custom fields you expose. Bidders respond with a bid or a pass. Teldrip selects the winner per your tier strategy, then sends a Post to the winner with the caller's dynamic destination. The call bridges in under 100 ms from auction close.

Yes. Every plan includes a built-in simulator that replays a deterministic 50-call sample against your tier structure. Results show fill rate, revenue, and buyer-level breakdown using your real bidder caps and filter rules — so simulation output closely reflects production behavior.

Four branch types: Data (fork on any call variable — state, intent, custom field), Time (day-of-week and hour windows per timezone), Origin (organic vs ad-driven traffic), and Result (route based on downstream call outcome such as converted or no-answer). Branches can be nested and combined within a single plan tree.